Occasionally, when people shout "brains!" they're not zombies looking for a fresh meal. Sometimes they just want to help you grow and learn, and be the best you can be.
App recommendation engines are getting booted from Apple's app store because they suck, according to a new player in the app-finding business. But Hooked Media has come up with an entirely new take on app recommendation that has two unique qualities.
Women install 40 percent more apps than men, buy 17 percent more paid apps, and pay an astonishing 87 percent more for those apps. In other words, if you want to make money selling apps, you better appeal to women.
Free-to-play has revolutionized the monetization model in gaming by charging players based on their willingness to pay, instead of displaying one set price for all. Indeed, through a dynamic pricing scheme for in-app purchase items, free-to-play has enabled game publishers to monetize the whole of the price/demand curve.