IAB releases guide for brands to start marketing in the metaverse
The Interactive Advertising Bureau (IAB) has released its Metaverse for Brands Guide, designed to help marketers evaluate their options. The report includes key definitions,...
Cesium brings geospatial data to Unity via free plugin
Over the last couple of decades, world mapping and representation in the digital space has made great strides. As an example, early flight sims...
How generative AI could create assets for the metaverse | Jensen Huang
The metaverse skyrocketed into our collective awareness during the height of the pandemic, when people longed for better ways to connect with each other...
Women are locked out of leadership in the metaverse | McKinsey
In the nascent metaverse, women are locked out of leadership roles, according to a new report by consulting firm McKinsey & Co. The firm...
Digital fashion brand House of Blueberry launches on Sims 4
House of Blueberry, a digital fashion brand, announced today that it’s launching a line of its clothing for The Sims 4 players, in collaboration...
Walker Labs announces Walker World multiplayer metaverse game
Walker Labs announced its new game Walker World in a new teaser trailer today. The Web3 game developer describes its new title as an...
Web3 gaming needs to get away from speculation
The GamesBeat Summit Next 2022’s ‘How a Punk Bassist’s Legacy Moves the NFT Conversation to one of Earned Value’ panel is worth a watch....
The crazy metaverse — ideas from the fringe
Any shift in society, whether it’s technological or otherwise, brings a deluge of new ideas. We rarely remember the alternatives provided as the mainstream...
Advertisers need to think like gamers to succeed in the metaverse
One of the more blatant facts about the metaverse is that it isn’t real. It’s all digital. Metaverse spaces are only limited by the...
The Chainsmokers’ Festival Tycoon on Roblox is number one
The number one branded music experience in Roblox is Gamefam’s latest release, Festival Tycoon. The Festival Tycoon experience is an official release on behalf...