The DeanBeat: 10 predictions for the game industry in 2016
The video game business is unpredictable. But if you can predict the trends with a reasonable degree of accuracy, your company can gain a...
DICE, King, and Rovio vets form new studio to develop for the midcore market
I was recently reminded of a game industry marketing buzz word that I haven’t heard in a long time: midcore. Well, OK. I have...
Seven mobile game trends to watch for in 2016
With Activision’s massive King acquisition and the stellar success of Bethesda’s Fallout Shelter this year, traditional game publishers are making mobile a priority. Couple...
Activision Blizzard’s strategy for world conquest
Activision Blizzard has become the No. 2 publicly traded game company in the world, second only to China’s Tencent. It has done so by...
King beats Wall Street estimates for Q3 earnings, but revenues weaken
King, the Candy Crush Saga game publisher which has agreed to be acquired by Activision Blizzard for $5.9 billion on Monday night, reported earnings for...
Zynga beats Wall Street’s Q3 expectations — but also delays two major games
Social gaming company Zynga reported third quarter earnings and bookings today that beat Wall Street’s estimates, but it also delayed two major games — CSR2...
Activision’s $5.9B King deal will rewrite the gaming landscape
Activision Blizzard’s $5.9 billion purchase of Candy Crush Saga maker King Digital Entertainment will alter the gaming industry in the years ahead. The giant...
King’s new monetization trend revealed: How some games are giving old selling tricks a new twist
As a user experience designer for games, I keep a close watch on new trends and apps with cutting edge marketing and consumer psychology principles...
Facebook highlights the rising power of Europe’s game industry
Facebook recently hosted a summit for 150 CEOs of European gaming companies that demonstrated just how important that industry has become in this region.
King chief Riccardo Zacconi dishes on his strategy for going beyond Candy Crush Saga
King talks up Paradise Bay, but it faces existing competition.