It's a small move for now, but it could prove strategic as Kabam continues its path toward a worldwide audience and a possible initial public offering.
Kabam is repurposing its robot-shooting mobile game, Blastron, for Facebook. In doing so, Kabam is reversing its typical flow for a social game compared to years past, and it shows that it isn’t averse to launching on the platform where the company got its start.
Social-game developer Wooga found success on mobile with Jelly Splash, a color-tile matching game with more than 10 million downloads in eight weeks on iOS.