interstitial ads

Mobile advertising has come a long way. While the first SMS message was sent in 1992, it took eight years before anyone cottoned on...

Video ads that reward app users or gamers for viewing increased significantly as a form of monetization for mobile apps in the U.S., according...

Appodeal found in a report that rich interstitial ads (which display an ad for a few seconds before disappearing) and rewarded video ads are...