In-app ads are not the Dark Side
This article is part of a Gaming Insights series paid for by Facebook. Alongside the disruptions of 2020, gamers play on. And they continue...
Facebook Instant Games launches in-app purchases on May 7
Facebook continues to try to entice gamers and game developers into its ecosystem, this time by adding a new way for devs to monetize...
In-app purchases done right: Why you must entertain your users — not exploit them
Far too often, in-app purchases become a game of “pay to win” which hurts the business model in the eyes of consumers.
3 must-do’s to boost in-app ad monetization
This sponsored post is produced by Fyber. If you’re a gaming app developer, you’ve likely had concerns about ad monetization. Can ads negatively impact...