John Riccitiello Q&A: How Unity CEO views Epic’s Fortnite success
Years ago, Epic Games pitched a little game called Fortnite to then-Electronic Arts CEO John Riccitiello. Not so prophetically, he turned it down. Fortnite...
Microsoft’s HoloLens mall demos bring early AR glasses to the masses
Microsoft recently added HoloLens AR headset demos to its retail stores, letting mall shoppers go hands-on with a potentially transformative technology. Underscore potentially.
Magic Leap One’s field of view leak signals another AR disappointment
Developers have apparently unearthed details on Magic Leap One's field of view -- the "augmented" portion of your vision -- and it's only a little better than Microsoft's HoloLens, not the great leap forward people have been expecting.
AR demos keep showing cool tech that just isn’t practical
New augmented reality announcements and demos now surface every day, but almost every piece of AR news suffers from the same issue: No matter...
Microsoft’s HoloLens 2 will reportedly use Qualcomm XR1 and cost less
Microsoft will reportedly use Qualcomm's affordable new Snapdragon XR1 platform for HoloLens 2, a decision that could radically improve the headset's price and appeal to mainstream users.
Where’s the next Pokémon Go? Here’s what’s holding augmented reality back
For most people, augmented reality became real with the explosion of Pokémon Go. People who hadn’t taken a leisurely walk outside in years were...
AntVR will debut $500 Mix AR headset in May on Kickstarter, rivaling HoloLens
Chinese virtual reality headset maker AntVR told VentureBeat today that it will debut Mix, its first augmented reality headset, through a Kickstarter campaign in...
Holograms were the fantasy; VR and AR are the reality
Like flying cars and robot assistants, holograms have spent almost my entire life being “only a few years away” from ubiquity. The hologram rush began...
Social VR’s success depends on humans, not headsets
The early success of social VR apps like Rec Room and Altspace show us that social VR ventures need to focus on key drivers...
Want to break into the AR or VR industry? Here’s how
Everyone gets excited when a new technological frontier takes off. However, with rapid growth comes uncertainty. When the landscape is shifting dramatically, it can...