Rovio’s success with Angry Birds, the fastest growing game in history, is a great example of how app developers are applying some ‘traditional’ marketing lessons to drive more revenue.
Earnings season starts this week for tech companies, and no one is expecting outstanding second-quarter results. If the reports turn out to be weaker...
Zynga may float its initial public offering after the Nov. 24 Thanksgiving holiday, according to two sources close to the matter who spoke with Bloomberg....