Rod Fergusson leaves Gears and The Coalition to run Diablo for Blizzard
Rod Fergusson announced today that he is leaving The Coalition, the Microsoft studio behind the Gears franchise, to lead the Diablo franchise for Blizzard...
Xbox overthrows Nintendo for most-seen TV ads game industry ramps up spending
Xbox has overtaken longtime chart-topper Nintendo for TV ad impressions in the most recent 30 days; its commercials account for almost 60% of the...
Gears 5 gets over 3 million players in its first weekend
Gears 5 is off to a strong start, seeing over 3 million players in its first weekend, according to Microsoft. The third-person shooter debuted...
Gears 5 interview — Rod Fergusson explains the story, characters, accessibility, and ending
Rod Fergusson, studio head of The Coalition, went out on a limb recently when he said that Gears of War 5 is the finest...
Xbox rolls over Nintendo to lead a sleepy August for gaming industry TV spend
The summer slump for gaming brands continued in August, with the industry’s estimated total spend coming in around $3.6 million, down from July’s $6.2...
Gears 5 review — The Coalition nails action and emotion in one of series’ finest games
The Gears of War saga has always been a mixture of intense combat, serious war story, ridiculous over-the-top scenes, and comedy in a world...
Gears 5 is adding characters from Halo: Reach
Microsoft revealed today during a presentation at Gamescom in Germany that Gears 5 will include characters from Halo, specifically Halo: Reach. Gears and Halo...
Gears 5 shows off Horde co-op mode at Gamescom
Microsoft and game developer The Coalition have revealed the new Horde mode co-op play for Gears 5 at the Gamescom 2019 event in Cologne,...
Gears 5 launch gets new Xbox One hardware bundles
Microsoft is about to launch Gears 5 for Xbox One on September 10, and the company is planning a lot of new hardware and...
The DeanBeat: The real and the fake trends of gaming in 2019
When my Uber driver discovered I was going to the Electronic Entertainment Expo (E3), he exclaimed, “Are you in games? I was the voice...