IDFA and Apple’s legal battles actually mean 60% larger audiences for game developers
During the “The Apple Ecosystem Challenges” panel, presented by Xsolla at GamesBeat Summit Next, panelists discussed how the changes to the Apple app store...
The DeanBeat: Our GamesBeat Summit was about racing ahead without leaving others behind
At our GamesBeat Summit 2021 event, I learned that game CEOs and executives are confident that the golden age of gaming will continue, with...
Bionic arms ambassador Daniel Melville hopes for a more advanced, affordable future
Born without a part of his right arm, Daniel Melville grew up using simple prosthetics that didn’t serve any functional purpose. It wasn’t until...
How the ‘Lego Idea’ can lead to more enriching games
When Light Brick Studio first set out to create the Lego-themed puzzle game Builder’s Journey, the goal was to create a thoughtful yet challenging...
Why many gaming brands are turning to microinfluencers
Influencers are an important marketing tool for many brands, but that strategy is beginning to shift. Now, instead of turning to the biggest names...
Beyond localization: How to adapt your games for a global audience
It’s challenging enough for publishers and developers to launch a game in their home territory and have it become a success. But trying to...
Iron Galaxy: Building trust and vulnerability strengthens your studio
The Chicago-based Iron Galaxy (Killer Instinct, Extinction) wasn’t built to be like other game studios. It prides itself on creating a culture in which...
How XR can be a vital tool for improving mental health
The power of mixed reality (XR) goes beyond just immersive games. Doctors, psychologists, and researchers are quickly finding out that XR’s greatest impact could...
Better representation in games promotes better diversity in development
We know that women play games. So why do men still dominate the developer landscape? Four women from the game industry came together during...
EA’s Laura Miele: Making games is hard, and it keeps changing
Laura Miele said Electronic Arts is in charge of more than 8,000 game developers at more than 22 studio locations. But in the past...