Kleiner’s Bing Gordon: gamers should make $3 an hour while playing
Online gamers should on average generate $3 of value per hour, regardless of the game they are playing — and game designers should aim...
Lumosity raises $32M round for brain games
Lumosity has quietly amassed more than 14 million members for its brain-training games, which help you improve your core mental abilities. That in turn...
With Playboy as proof, Bunchball says gamification works
Gamification, or using game-like mechanics on non-game sites, is starting to bear some fruit. Bunchball has been working at gamifying web sites since 2005,...
By 2015, 50 percent of companies will embrace gamification, Gartner says
If there’s any evidence that gamification has hit its hype peak, this is it. Gartner says that by 2015, more than 50 percent of...
The seven tricks everyone can learn from game designers
Gamification, the practice of adding game-like mechanics to non-game applications to improve engagement, is going through a hype cycle. And one of its leading...
Week in review: Eighth grader tops Angry Birds in the App Store
Here’s our roundup of the week’s top tech business news. First, the most popular stories published by VentureBeat in the last seven days: Eighth...
Gamification gets popular, but it’s still finding its feet
Gamification, or using game mechanics in non-game applications, is the new black. It has become fashionable as game designers turn their talents from creating...
Bunchball helps Bravo “gamify” its Top Chef All-Stars TV show
The Bravo TV channel is teaming up with start-up Bunchball to “gamify” its Top Chef All-Stars show so that fans will be more engaged...
Badgeville’s gamification rewards snare dozens of customers
Badgeville creates reward systems that make web sites more engaging for users. Since unveiling its business in October, the company has rounded up 25...
VCs level up with “gamification” investments
There are a few different ways to measure the power of a meme in the tech industry. You can run powerful sentiment analysis on...