Successful ad strategies include gen AI, genre-bending, gamification | AppLovin
AppLovin today released its second yearly report on Performance-Driven Ad Trends, in which it illuminates some of the most successful ad strategies and trends...
Sleepagotchi raises $3.5M to gamify sleep with digital collectibles
Sleepagotchi, which has launched a mobile app that helps gamify sleep via digital collectibles, has raised $3.5 million. Sleepagotchi uses game-like interaction and social...
Quizziz raises $31.5M to motivate students with gamified lessons
Quizizz has raised $31.5 million to motivate every student it can with a combination of gamified quizzes and interactive lessons. The Santa Monica, California,...
Facebook gamifies data collection to boost conversational AI
Facebook once piloted a text-based fantasy role-playing game to improve the conversational models powering things like its chatbots and smart speakers. In a preprint...
Litesprite’s game for managing depression gets an endorsement from Bayer’s startup accelerator
Litesprite had the vision years ago to use a mobile video game to help patients manage problems such as stress, anxiety, or depression. And...
Gamification has the power to fight diseases — and exploit workers
At an Amazon fulfillment warehouse tucked away in small-town America, an employee whiles away the slow-ticking hours of his daily grind by building castles....
BitMovio offers gamified rewards for viewing streaming videos
BitMovio is bringing gamification to video entertainment by offering rewards to viewers who watch streaming videos. The launch delivers an expansive update on content...
FitXR raises $1.25 million to encourage fitness with VR boxing
FitXR has raised $1.25 million in funding to encourage people to get exercise through virtual reality fitness games such as Box VR. Earlier this...
Gamification can help education — here’s how
Teachers and parents hear it over and over again: “make learning fun” to keep kids engaged. Gamified education apps for use outside of the...
McAfee finds that gamers are strong candidates for cybersecurity jobs
To beat cybercriminals, McAfee suggests in a new report that gamers may be the key candidates for cybersecurity jobs. The Santa Clara, California-based cybersecurity...