37% of gamers in Asia are female per Niko Partners study
Female gamers are a growing force in the Asian games market according to a new study from Niko Partners. After surveying 7,548 gamers in...
SuperScale raises $5.4M to grow games revenue SaaS platform
SuperScale has raised $5.4 million to expand its SaaS platform for mobile game developers and publishers. The platform aims to maximize a game’s commercial...
How Tilting Point’s web shop boosted mobile game revenue by 25%
Presented by Xsolla It’s more expensive than ever to acquire and retain mobile game players, but direct-to-gamer web shops can maximize LTV, increase the...
Gaming’s direct-to-consumer pipeline is shifting to webstores
Direct-to-consumer marketing is becoming a more important part of gaming’s economy, as a panel of experts discussed at this week’s GamesBeat Summit 2023. Ron...
Boost mobile game monetization and player engagement with web shops
Presented by Xsolla Web shops are crucial for mobile game monetization, as well as player retention, retargeting and re-engagement, without third-party platform costs. In...
Data.ai: Mobile game app revenue split evenly between ads, IAP
Data.ai — formerly App Annie — has released a new report the focuses on its new total app revenue metrics. The company’s new total...
Square Enix partners with Elixir Games on Web3 gaming platform
Elixir Games and Square Enix announced today that they’re partnering up to help boost Web3 visibility and adoption among gamers. Elixir’s platform distributes Web3...
The Fast and the Furious creator and Polygon unite on racing franchise Lollipop
Polygon Labs has teamed up with Feature, an entertainment studio and technology company, on a new racing franchise dubbed Lollipop from the maker of...
Gunzilla Games partners with Avalanche on blockchain gaming platform
Gunzilla Games, an independent triple-A game studio, launched GUNZ, a blockchain-based digital economy platform fully built on an Avalanche Subnet. Gunzilla will use it...
Gamers are beginning to accept misleading ads | Nexters
Game development company Nexters released a new report today that suggests gamers are beginning to accept misleading ads for their games. The report also...