Amid the coronavirus outbreak, the video game industry experienced a critical inflection point, although it went largely overlooked. Most of the media coverage focused...
Monetization in free-to-play (F2P) and freemium games is in constant flux as the technology around it changes and evolves to better serve an increasingly...
The free-to-play market is gigantic worldwide, including the hundreds of millions of players within China. Nielsen’s SuperData Research Group found that free-to-play games revenue...
Chris Heatherly, executive vice president of games and digital platforms at NBCUniversal, has seen storytelling evolve in mobile, console, and PC games in the...
The latest smartphones from Apple, Google, and Samsung achieve high rates of monetization compared to other kinds of smartphones, according to a study from...
A free-to-play game is finding success on PlayStation 4. Publisher GungHo Online Entertainment America and developer Grasshopper Manufacture announced today that the free-to-play hack-and-slash...