Why games studios should look to a free-to-play future
Presented by Anzu The free-to-play (F2P) model is nothing new. Many games, including Furcadia, Neopets, RuneScape, and MapleStory, have championed it for years and...
In-app purchases done right: Why you must entertain your users — not exploit them
Far too often, in-app purchases become a game of “pay to win” which hurts the business model in the eyes of consumers.
Free-to-play ad monetization: what works — and what turns players totally off (webinar)
DeltaDNA CEO Mark Robinson and VentureBeat’s own Dean Takahashi discuss what kind of F2P ad monetization works — and, as importantly, what doesn’t. This...
The secrets to successful F2P ad monetization (webinar)
Join us for this live webinar. Register here for free. Free-to-play (F2P) games have become a hot-button issue for the mobile industry. Everyone loves playing...
Paid game downloads surge while free-to-play accounts for one-third of all gaming time
A new study from Insights Meta suggests that as many people download PC titles as buy them on disc, more than half as many who play console discs buy digital console content, and nearly 100 million people download free-to-play games.
Namco Bandai launches free-to-play fighting game Tekken Revolution for PlayStation Network
Namco Bandai's latest entry in its popular fighting franchise is a F2P PlayStation Network exclusive.
Free-to-play games on Xbox 360? It could happen sooner than you think
GamesBeat has learned that at least two free-to-play developers are currently in talks with Microsoft.
Online Warmongers’ founder on building a balanced free-to-play shooter (interview)
Online Warmongers is a company looking to bring the production values and quality of a traditional retail game to a free-to-play shooter. Over a...
World of Warcraft goes free-to-play for first 20 levels
World of Warcraft, one of the top-selling online games in the world, will be free to download and play for a good chunk of...
Is Sony silencing player efforts to halt Star Wars Galaxies' demise?
[Update: Sony has responded to queries from VentureBeat] Sony is locking forum topics and banning players who are trying to promote a petition to...