Why Activision is making Call of Duty Elite into a free service (interview)
Eric Hirshberg, chief executive of Activision Publishing, answers GamesBeat's questions about the changes to the Call of Duty Elite service.
As blockbusters keep selling, Activision Blizzard beats Wall Street’s expectations
When Activision reports its earnings, the game world listens.
Activision reacts to fan response to Call of Duty: Black Ops II (video interview)
Call of Duty fans have voiced a lot of concern about the daring leap to the future that Activision is taking with the 2025...
Skylanders is bigger than Angry Birds, says Activision Blizzard
Skylanders, the new game and toy franchise from Activision Blizzard, is exceeding expectations across platforms.
With Valentines over, it’s time to move on to Call of Duty: Modern Warfare 3’s latest map
With Valentines Day over, it’s time to get back to Call of Duty: Modern Warfare 3. Activision Blizzard is launching a new map this...
Activision’s Eric Hirshberg: Turning games into brands and other non-douche moves (exclusive interview)
Eric Hirshberg was an experiment when Activision Blizzard‘s chief executive hired Hirshberg as CEO of the Activision Publishing division about 18 months ago. Hirshberg...
GamesBeat weekly roundup: DICE Summit news and more
Here’s some of the stories that ran only on GamesBeat this week. We’re running more stories exclusively on the GamesBeat section of VentureBeat now,...
Call of Duty Elite: It’s not a douche move — Activision Publishing CEO Eric Hirshberg
Eric Hirshberg, chief executive of Activision Publishing, talked about the role that creative people should play in making decisions about running a video game...
Activision Blizzard earnings: Call of Duty Elite snares 7M subscribers
Activision Blizzard reported today that its new Call of Duty Elite social network service for hardcore gamers has signed up 7 million subscribers since...
The Skylanders financial bet gets a lot bigger with Giants sequel
Skylanders Spyro’s Adventure was a sleeper hit last year, a unique cross-platform product that combined a video game with collectible real-world toys. Now, ahead of the...