Game Boss interview: Nexon CEO preaches focus on players, not monetization
Nexon CEO Owen Mahoney thinks that mobile game publishers lost sight of what was good for players when they turned up the crank on...
The DeanBeat: The game industry reacts to Trump’s triumph
Donald Trump has many targets for change, but he hasn’t drawn his cross hairs on the video game industry yet. In fact, it’s hard...
GamesBeat 2015 puts the spotlight on finding whales in free-to-play games
Prior to his onstage appearance at GamesBeat 2015, Ninja Metrics CEO Dr. Dmitri Williams spoke with us about the mobile game's industry to "whale-fish," and how our relationship with our heaviest users could be improved.
Ninja Metrics is raising a $5M round for analytics on social gamers and video watchers
Ninja Metrics is raising money to expand its social analytics for entertainment companies.
Ninja Metrics unveils powerful analytics for streaming media and music
The Katana analytics system was created over a decade to capture analytics for online games. Now it has been adapted to measure viewers’ social influence in dollar amounts. It can be used to find the most valuable viewers and predict viewer spending habits, according to Ninja Metrics chief executive Dmitri Williams
Ninja Metrics shows which ad networks are really delivering the most social and lucrative users
The Katana analytics system can now make ad spending 40% more efficient as a result.
Ninja Metrics finds ‘social whales’ with enterprise version of its Katana analytics (exclusive)
Ninja Metrics has found that social mavens help companies make money off of other players.
Ninja Metrics aims to unlock the value of social gamers through predictive analytics
Dmitri Williams hopes to disrupt mobile game analytics by showing everybody where the money is.