6 ways mobile marketing automation boosts app engagement and monetization
Acting on these tips should be a good start for any developer looking to increase their app's engagement, retention, and overall revenue.
How to get, keep, engage, and monetize mobile users (webinar)
Mobile marketing automation gives you the tools and levers to immediately act on the data it's feeding you.
Tapstream unifies deep links and deferred deep links, connecting mobile web and mobile apps
Mobile user acquisition startup Tapstream has unified both deep links into existing apps on your phone or tablet and deferred deep links into a single solution,...
Mobile developers: We’re coming for you (in Seattle, Vancouver, Toronto, and Montréal)
The industry now has more than 30 billion-dollar mobile-first or mobile-only companies. It’s the fastest-paced, most competitive, and quickest-growing section in history. The rewards are...
Facebook’s Parse could ‘gobble up’ a bigger role in VR and next-gen app development
The CEO of Parse, a leading development platform for mobile apps, said at VentureBeat's Mobile Summit that the platform can also be used to build apps for Oculus and other next-gen systems.
Mobile developers: Announcing VB’s Great White North(west) roadshow
We're coming to town to share the results of our massive 4-part mobile developer research project, based on the contributions of over 1,500 developers.
Getting more users, monetizing your apps: Presenting the Los Angeles mobile developer roadshow
Join VentureBeat in Los Angeles for an invitation-only, half-day event where you can learn about mobile app monetization and user acquisition from some of the top experts in the field.
Study: 9K apps and 397M users show cost-per-install is the worst mobile user acquisition method
Thousand of developers are making millions of apps to reach billions of consumers. Unfortunately, that critical last step of mobile app development, user acquisition,...
Half-price mobile users: SessionM launches self-serve mobile user acquisition market
Now you can buy users like you buy potatoes — and on sale, to boot. The mobile user-acquisition wars just took a new turn: SessionM...
7,000 app developers in 127 countries say e-commerce is now the best mobile monetization strategy
It’s not pay-for-download. Not advertising. Not freemium. And not in-app purchases. Instead, for the rank-and-file of the hundreds of thousands and perhaps millions of...