The DeanBeat: How the ad ecosystem will cope with Apple’s IDFA changes Posted byby Dean Takahashi October 16, 2020 13 min Game companies, app developers, and mobile marketers are resigned to losing the Identifier for Advertisers (also known as IDFA), which has enabled advertisers to... Continue Reading 13 min
Adjust: 40% of mobile gamers have paid for bots to help them win Posted byby Dean Takahashi April 16, 2020 3 min More than 40% of mobile gamers have paid for bots to help them win in games, according to those who answered a survey from... Continue Reading 3 min
N3twork brings aboard a CRO to figure out user acquisition for mobile games Posted byby Dean Takahashi March 4, 2016 3 min If you were going into the mobile game business today, how would you attack the challenge of getting users for a mobile game in... Continue Reading 3 min