Users can now purchase e.l.f. Cosmetics products through Roblox
e.l.f. Cosmetics is applying a new layer of innovation to its Roblox experience, adding real-world commerce powered by Walmart. Starting today, beauty gurus can...
Case studies: YouTube creators amplified GTA VI, Fallout and more
Ahead of Vidcon, YouTube published its latest Culture & Trends report on fandom and the platform’s role in building online communities. In addition to...
DrDisrespect, Midnight Society studio head respond to ousting
Guy “DrDisrespect” Beahm and Midnight Society studio head Robert Bowling have publicly responded to the creator cofounder and company terminating their relationship. Yesterday, the...
Midnight Society cuts DrDisrespect after internal investigation
Midnight Society, the creator-led developer behind Web3 extraction shooter Deadrop, has cut ties with cofounder Guy “DrDisrespect” Beahm following an internal investigation into alleged...
Kai Cenat’s Elden Ring run boosts Twitch viewership before DLC | StreamElements
Twitch viewership in May continued to hover around its new post-pandemic normal, but its top stars demonstrated how they can move the charts. According...
OTK Games Expo and Cash App award $50,000 to five indie devs
OTK Media has awarded a total of $50,000 to indie developers that showcased their games at 2024’s OTK Games Expo. In partnership with Cash...
Inside Typical Gamer’s $2M bet on Jogo, his own UEFN studio
For the last year, Fortnite creator Andre “Typical Gamer” Rebelo has worked behind the scenes diligently for a different kind of gaming achievement. Instead...
GameSquare spins off creator-focused FaZe Media, raising $11M
On the heels of completing its acquisition of FaZe Clan, GameSquare announced plans to spin off the brand’s creators and non-esports assets into FaZe...
Misfits continues journey from esports, launching game studio
Misfits Gaming Ventures is doubling down on its shift in strategy away from esports and into game development, launching Misfits Interactive. While details on...
Mad Mushroom pilots creator published games with Rumble Club
Mad Mushroom, the publishing arm of content creator collective OTK Media, is partnering with Lightfox Games to publish Rumble Club on April 23. The...