How Second Life improved its marketing ROI by 300%
Linden Lab was able to triple its return on investment (ROI) for marketing for the virtual world Second Life by targeting users with personalized pitches...
BitTorrent unveils cryptocurrency so users can pay for faster download times
BitTorrent, the file-sharing network for downloading all sorts of entertainment, was acquired by cryptocurrency firm Tron last August for $140 million in cash. Today,...
Mobile marketing analytics firm AppsFlyer surpasses $100 million in annual recurring revenue
Mobile attribution and marketing analytics firm AppsFlyer said it surpassed $100 million in annual recurring revenue in the third quarter of 2018, with growth...
Fortnite studio Epic wants to improve its hit with Amazon Web Services
Epic Games already hosts its megahit Fortnite on Amazon’s server platform, but the developer revealed today that it is planning to partner with Amazon...