Cent acquires Tacit to make it easy to collect NFTs
Cent, a company that helps creators sell non-fungible tokens (NFTs), has acquired Tacit, a small company that specializes in a rewards platform. Unlock premium...
Gaming’s direct-to-consumer pipeline is shifting to webstores
Direct-to-consumer marketing is becoming a more important part of gaming’s economy, as a panel of experts discussed at this week’s GamesBeat Summit 2023. Ron...
Ryff unveils Spheera AI virtual product placement platform
Ryff created a way to insert digital product placements into TV shows and commercials. And now it’s using AI on a platform called Spheera...
Boost mobile game monetization and player engagement with web shops
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Xsolla announces Drops for campaign-based community engagement
Xsolla, a global video game commerce company, announced Xsolla Drops, a new tool to augment and scale influencer and affiliate programs. Unlock premium content...
Mojo Vision raises $22.4M as it pivots into micro-LEDs
Mojo Vision has raised $22.4 million as it pivots from a very compelling dream to a more practical product with broad potential and slimmed-down...
Adludio raises $2.5M for AI-based mobile ad platform
Adludio has raised $2.5 million for its mobile advertising platform. That sounds like a story from 10 years ago. But the company says it...
Keywords acquires Digital Media Management to move into social and online marketing
Keywords Studios, a big creative services firm for games and entertainment, has acquired social media agency Digital Media Management. Unlock premium content and VIP...
IAB study: Gaming accounts for less than 5% of ad spending
The popularity of gaming is growing, but ad spend is not keeping up according to a new study from the Interactive Advertising Bureau (IAB)...
The giants of adtech are facing challengers in the privacy era | Singular
In the new era of mobile marketing, the giants of adtech are seeing their dominance challenged more than ever before, according to a new...