Replai introduces AI for mobile game ads and raises $8M
Replai, a software-as-a-service (SaaS) company, has unveiled its tech for combining AI with mobile game advertising to make much more effective ads in a...
Sony unveils $10M Sony Innovation Fund for Africa
Sony Group announced today that it has established Sony Innovation Fund: Africa as an initiative to support the growth of the entertainment businesses in...
Gamers over 43 outnumber Gen Z on mobile per survey of 200K+
A new survey of 207,500 North American mobile gamers conducted by in-game advertising experience platform Monetizr is challenging demographic stereotypes. Players over 43 —...
Xsolla rolling out new developer opportunities, partnerships and more
On the fourth GamesBeat Live Xsolla Update, GB’s own Dean Takahashi welcomed back Chris Hewish, president and interim CEO of Xsolla, to share intel...
Phrasee appoints new CEO to head into the future of AI-based marketing
Phrasee, a digital marketing firm in London, said it has appointed Dan Head as CEO as it helps guide content marketers through the AI...
Consumers want fewer devices and more virtual experiences | Deloitte
In its fourth annual Connected Consumer survey, Deloitte found a: consumers are increasingly seeking to streamline their digital lives by reducing the number of...
InMobi acquires Quantcast Choice to adapt to privacy regulations
InMobi, a leading adtech and digital marketing firm, has announced the acquisition of Quantcast Choice, a platform for digital privacy. Quancast Choice is a...
Monetizr raises $4M to replace intrusive game ads with engaging brand experiences
Monetizr has raised $4 million to replace intrusive in-game ads with engaging brand experiences. Monetizr is an advertising experience platform that aims to disrupt...
The future of app marketing in a privacy-centric age
Presented by Adikteev The mobile ad industry is built on data. And as most marketers know, in 2021, Apple unceremoniously turned the industry on...
Debbie Bestwick names Steve Bell as successor at Team17 Group
Team17 Group said that Debbie Bestwick, its longtime CEO has named Steve Bell as the company’s new CEO. Bestwick will continue in the role...