Video game e-commerce: It’s about serving the fans
With Electronic Arts' new online stores comes a better commitment to its brands and customers.
Visit the new Plants vs. Zombies store for everything you’ll need for the apocalypse…today
PopCap Games and Treehouse Brand Stores have launched a new retail site dedicated to the hit game Plants vs. Zombies.
PopCap opens the product licensing floodgates for the first time
PopCap Games is announcing today a number of deals in which it will license its popular video game franchises to makers of T-shirts, toys, and other merchandise. You'll soon see everything from zombie wallets to Plants vs. Zombies T-shirts.