Blizzard Entertainment Archives

Posted inin Business

Despite strong Call of Duty growth, Activision Blizzard fails to beat expectations in holiday quarter

Posted byby Dean Takahashi
February 11, 2016
3 min

Activision Blizzard (ATVI) reported earnings that were below the expectations of Wall Street analysts during its traditionally strong holiday quarter. And its stock price has fallen...

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3 min

Posted inin Business

Hearthstone designers discuss Standard, Wild’s relevancy, and putting off new classes

Posted byby Mike Minotti
February 10, 2016
10 min

Hearthstone: Heroes of Warcraft is preparing for its biggest changes ever. Last week, Blizzard Entertainment announced that its splitting the traditional 1-on-1 competition mode of...

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10 min

Posted inin Business

Watch Blizzard reflect on its 25th anniversary and thank its fans

Posted byby Mike Minotti
February 8, 2016
1 min

Few gaming companies have as good a first 25 years as Blizzard. The publisher and developer of hit franchises like Warcraft, Diablo, and StarCraft...

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1 min

Posted inin Business

Blizzard CEO Mike Morhaime on the last 25 years of games — and the next 25

Posted byby Dean Takahashi
February 8, 2016
16 min

Blizzard Entertainment is the the division of Activision Blizzard that’s brought us games like StarCraft, Diablo, and World of Warcraft, and it turns 25...

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16 min

Posted inin Development

How Blizzard stayed laser-focused on quality games for 25 years

Posted byby Dean Takahashi
February 8, 2016
25 min

Blizzard Entertainment celebrates its 25th anniversary today, a milestone that very few video game companies achieve in a very Darwinian industry. It has survived this...

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25 min

Posted inin Business

‘Warcraft’ actor credits Blizzard’s game with ‘saving’ his life

Posted byby Jeff Grubb
February 3, 2016
2 min

Actor Robert Kazinsky plays the role of Orgrim Doomhammer in the upcoming Warcraft movie, but he’s spent plenty of time in Azeroth before working on the...

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2 min

Posted inin Business

Hearthstone’s drastic changes will kill hundreds of cards — but might save its future

Posted byby Mike Minotti
February 2, 2016
6 min

Blizzard is sending a major storm in Hearthstone’s direction. When it launched, the free-to-play digital card game was accessible to everyone because everyone started on...