Augmented reality will be as practical as it is playful
Augmented reality is more than just a tool for games and advertising; it now creates real-world utility. Childhood is full of dramatic, beautiful and...
Apple unveils new AR file format and ARKit 2.0
Apple unveiled its new augmented reality file format, as well as ARKit 2.0, at its annual WWDC developer conference today. Both will be available to...
Mobile AR is evolving faster than you think
With both ARKit and ARCore available to the public, augmented reality is now enabled on over 500 million devices. There are over 2,000 AR...
God of War and Star Wars Holochess get free iOS AR experiences
Finding ways to keep people excited about popular game and movie franchises just became a little easier, as Sony’s God of War and Disney’s...
Sensor Tower: ARKit apps rack up over 13 million downloads in 6 months
It’s been over six months since Apple rolled out its augmented reality framework ARKit in September, and ARKit apps have been downloaded over 13 million...
Epic Games’ Tim Sweeney on creating believable digital humans
Epic Games stunned everyone a couple of years ago with the realistic digital human character Senua, from the video game Hellblade. And today, the...
Street Fighter II’s world warriors fight on actual streets in this Apple ARKit demo
Though roughly 2,000 apps are now using Apple’s ARKit, the iOS augmented reality feature has been looking for its killer app — and may...
AR and VR are different — y’all need to understand why this matters
One of the most anticipated launches of 2018 is the augmented reality glasses from Magic Leap, which are reportedly set to ship soon. Although...
16 predictions for the Chinese and Southeast Asian games industry in 2018
In celebration of 16 years of delivering market intelligence on the Chinese and Greater Southeast Asian digital games industry, we’ve put together 16 predictions...
‘AR as a feature’ is the best use of AR tech right now, and Amazon gets it
ARKit’s release in 2017 unleashed a new category of mobile apps and created a greenfield for mobile app developers. The more than 1,000 AR...