Tapjoy says 50% of mobile gamers prefer free ad-based games
Mobile ad and monetization firm Tapjoy says gamers prefer free ad-based games over pay to play titles and in-app purchases. The company’s survey of...
IronSource launches ad-based game studio Supersonic Games
IronSource has long helped games and apps become more popular through its ad monetization tricks. But now it’s going into publishing and development with...