Downstream.ai raises $1.5 million for AI-driven programmatic ad platform
The founders of Grow Mobile are back with a new ad tech startup called Downstream.ai. Co-CEOs Brendan Lyall and A.J. Yeakel are announcing that...
An insider’s take on monetizing free-to-play games
From a monetization perspective, the greatest strength of the free-to-play mobile games model is its flexibility. The challenge of convincing people to pay for...
Rising costs of marketing iPhone games scares developers
It's hard enough for most makers of iPhone games to find an audience. The costs of doing so are now terrifying developers (and making some nearly pull their hair out).
Where is app user acquisition headed? Join us at GamesBeat 2012 to find out
Without users, it doesn’t matter how innovative your mobile app or game is. At next week’s GamesBeat 2012 conference in San Francisco, we explore...