Survey: AR/VR startups are leaving international money on the table

The bulk of AR/VR startups aren’t selling outside their own backyards, at a time when growing revenue and extending financial runways have become critical to survival. So while there is money to be had internationally, many are simply leaving it on the table. While Chinese computer vision/AR investment grew 3x to $3.9 billion over the last 12 months, in stark contrast North American VC investment in AR/VR startups dropped below $120 million in Q3 2018. So North American startups (63 percent of revenue generated domestically) not making money in Asia (only 11 percent of revenue coming from the largest revenue region) or Europe (just 16 percent of revenue from the second largest revenue region) could be putting themselves at risk.

Digi-Capital and Augmented World Expo (AWE) surveyed the global XR (AR/VR) community in September with selected highlights below. The full results are in Digi-Capital’s new 300 page Augmented/Virtual Reality Report Q4 2018, with all market data/analytics in Digi-Capital’s 500,000+ data point AR/VR/XR Analytics Platform. Digi-Capital Managing Director Tim Merel will present the results and more at AWE Europe on October 18^th. (To participate in the next survey, email info [at] digi-capital.com)