YouTubers get a new suite of live-video tools from StreamElements

StreamElements is one of the top tools for producing high-quality livestreams on Twitch, and now it is expanding to Google’s video platform. YouTube creators are getting StreamElements’ powerful online kit to spruce up their production values and get the most from livestreams.

Live online video is growing at a rapid rate, especially in the video games category. As more people join this audience, the streaming space also grows crowded with broadcasters who want to break out and make living at it. This has enabled StreamElements — and competitors like StreamLabs — to set up a business that enables streamers to accept tips, easily switch between overlays, and establish loyalty with viewers.