Star Wars fans will soon be able to use the power of AR to find out more about the latest entry in the series, The Last Jedi.
Disney and LucasFilm today announced Find the Force, a global AR event kicking off on September 1. As IGN reports, from next month, over 20,000 retail locations across 30 countries will feature Star Wars graphics that fans will be able to scan with their phones to project a character appearing in the this holiday’s sequel.
They’ll show up in AR, much in the same was Pokemon appear in the real world through your smartphone in Niantic’s Pokemon Go. You or a friend can jump into the image to hang out with your virtual companion, and future scans will unlock more rewards.
The Last Jedi hits in December. We wouldn’t be surprised to see a lot more tie-in promotions using VR and AR in the weeks leading up to launch. In fact we’ve already seen a very promising AR lightsaber game that’s in the works.