Sociable Soccer is now owned by Sporty Group.
Sociable Soccer is now owned by Sporty Group.
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Sporty Group moves into games as it acquires Sociable Soccer

  • Posted byby Dean Takahashi
  • Updated
  • 3 min

Sporty Group, a global sports and betting entertainment company, has moved into games with the acquisition of Sociable Soccer.

Sociable Soccer is the brainchild of legendary game designer Jon Hare, famous for creating the Sensible Soccer franchise in the 1990s, widely regarded as one of the finest soccer video games of all time and still loved by millions of gamers worldwide.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.