Siemens CEO is all in on digital twins | Roland Busch interview

Siemens CEO Roland Busch gave a keynote speech at CES 2024 all about using digital twins in the industrial metaverse as well as how generative AI is changing the enterprise.

Busch said he is all in on digital twins, which are virtual versions of physical entities such as factories and industrial buildings. These precursors of an industrial metaverse can make companies more productive and shave years of the development for complicated products such as new aircraft, Busch said.