ShopBack Play has come to the U.S.
ShopBack Play has come to the U.S.
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ShopBack expands rewards business from Asia to the U.S. with gamified offers

ShopBack, Asia-Pacific’s shopping and rewards platform with over 50 million users across 13 markets, announced its official launch in the United States.

Known for making everyday purchases more rewarding through its gamified earning model, ShopBack is now available to U.S. shoppers with a slate of features and offers exclusive to the U.S., from over 2,000 merchants including Amazon, Best Buy, Walmart, Expedia, iHerb, Ulta, Macy’s, Kohl’s, Uber, CVS, DoorDash and more.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.