Sensor Tower: Candy Crush players spent an average of $4.2 million a day in 2018

Players of King’s Candy Crush series of mobile puzzle games spent an average of $4.2 million a day in 2018, according to market analyst Sensor Tower. That is a growth of 6.5 percent over 2017. The franchise’s total revenues for 2018 reached $1.5 billion.

The series began with 2012’s Candy Crush Saga. That free-to-play game remains the franchise’s most popular, accounting for 63 percent (about $945 million) of player spending. Candy Crush Saga made more money in 2018 than it did in 2017, up 10 percent. 2014’s Candy Crush Soda Saga made $443 million in 2018, while 2015’s Candy Crush Jelly Saga made $90 million.