Roblox has 70 game experiences that have had more than a billion plays.

Roblox adds avatar bodies and heads to UGC marketplace

Starting today, members of Roblox’s UGC Program will be able to sell customized avatar bodies and standalone heads. These new customization options will give players even more ways to express themselves on the platform.

The value of identity expression

Avatars are a key part of the Roblox experience; approximately 40% of its monthly active users visit to update their avatars.

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