Richard Garriott’s Portalarium to raise equity crowdfunding for Shroud of the Avatar

Richard Garriott’s Portalarium has raised $9.4 million over the past four years for its fantasy role-playing game Shroud of the Avatar. But the company is going back to fundraising via equity crowdfunding, something that wasn’t available when it started its original Kickstarter campaign.

The latest fundraising plan requires Portalarium to disclose more financial details than usual, and it gives a window into the company’s financial picture as it seeks to finalize the game it promised.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.