Pokémon Go turns 1 and challenges you to catch all these special events

It’s been one year since Pokémon Go smashed mobile game records, hitting revenues of $600 million at an unprecedented rate of only 90 days. To celebrate, developer Niantic, Inc. and licensor The Pokémon Company International are hosting a number of real-world and in-game events.

Niantic reports that the game was downloaded over 750 million times since it launched on July 6, 2016, and according to market researcher App Annie, it generated a total of $950 million in revenue last year. It was a cultural phenomenon, and though its implementation of augmented reality is rudimentary, it educated more users than ever before on the potential of AR apps. The AR space has been heating up, with Apple being only the latest tech giant to enter the fray, and the mobile AR market is predicted to reach $60 billion in revenue by 2021.