Pok Pok Playroom mobile app lets kids engage in open-ended play

It turns out you can teach a Snowman new tricks. Ryan Cash and Jordan Rosenberg of Snowman made their marks as developers of iOS games, creating titles such as Alto’s Adventure, Alto’s Odyssey, Where Cards Fall, and Skate City. But now the company has turned out something entirely different: Pok Pok Playroom.

The app comes from Ryan and Melissa Cash, a brother and sister team in Toronto, and their developers Esther Huybreghts and Mathijs Demaeght in Belgium. They’ve worked together at Snowman for a while, but for the past few years, they’ve been obsessed with Pok Pok Playroom, a new digital toy for kids that will be available on May 20 for a $4 subscription fee. They created a new company, Pok Pok, based on learning through play to deliver Pok Pok Playroom.