Playtika's new brand motto is infinite ways to play.

Playtika’s IPO filing reveals $2.3 billion in revenues and $2.3 billion in debt

Playtika‘s filing for an initial public offering reveals key details about the mobile game company’s financial performance. The company’s social casino games, including Slotomania and other titles, have generated $2.3 billion in revenues in the past 12 months, but the Israeli company also has $2.3 billion in debt.

Playtika hasn’t said how much it is raising yet. But game investment site InvestGame said in a post that Herzliya, Israel-based Playtika was rumored to be raising more than $1 billion at a $10 billion valuation. That’s a much higher valuation than in 2016, when a consortium led by China’s Giant Investment Group, through the subsidiary Alpha Frontier, bought Playtika for $4.4 billion.

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Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.