Pokémon Unite takes the series to the MOBA realm
The Pokémon Company announced it’s teaming up with Tencent to create Pokémon Unite, a MOBA (multiplayer online battle arena). MOBAs have two teams battling...
Epic Games Store is seeing near-Steam-like engagement levels
The Epic Games Store is hitting its stride. Epic revealed today that its PC gaming portal hit 61 million monthly active players on PC....
Sensor Tower — Call of Duty: Mobile passed 250 million downloads in 8 months
Call of Duty: Mobile has hit 250 million downloads since its debut on October 25, according to mobile measurement firm Sensor Tower. Players on...
Bloodstained: Curse of the Moon 2 brings more retro sidescrolling goodness
Developer Inti Creates announced Bloodstained: Curse of the Moon 2 during the New Game Plus Expo today. The retro sidescroller action game is coming...
Twitch Prime’s Crown Channel mixes gaming, pop culture, and fan interaction
Twitch’s Prime program today announced the launch of the Crown Channel, a new entertainment destination that combines gaming, pop culture, and real-time audience engagement...
Shawn Layden interview: The man with the Crash Bandicoot T-shirt
GamesBeat: What do you think of the impact we’ll see from the bigger tech giants getting involved in this business in a bigger way?...
Mintegral launches playable ad creative platform Playturbo
Mintegral and its in-house creative studio, Mindworks, have launched playable ad platform Playturbo to help attract players to discover mobile apps and games. The...
How Tonic Games Group learned resiliency in the volatile dev business
The video game business does not seem to foster longevity. Dozens of development and publishing companies have come and gone over the decades, and...
Creative is king: UA advertising creative trends in 2020
Presented by Consumer Acquisition We’ve all seen big changes in user acquisition (UA) advertising in the last few years. Artificial intelligence (AI) is automating...
Deloitte: Games and streaming services fight it out during pandemic
When things open back up Once lockdown restrictions are lifted, consumers may reduce their subscriptions, as Deloitte found the top reason consumers added a...