Adjust: Mobile gaming accounts for 50% of user acquisition spending
Gaming remains the largest category for user acquisition on mobile devices — accounting for 50% of all user-acquisition ad spending — according to mobile...
Equinix teams up with Ubisoft’s i3D.net to speed game performance
Equinix is one of the companies whose datacenters form the backbone of the internet, and it has teamed up with Ubisoft’s i3D.net to speed...
Netflix acquires its first game studio in deal with Oxenfree creator Night School Studio
Netflix has acquired its first game studio with the acquisition of Oxenfree creator Night School Studio. The purchase price wasn’t disclosed. The Glendale, California-based game...
Fast Travel Games expands with VR publishing arm
Fast Travel Games announced today that is opening a new publishing sector to its business. Like with its own games, this will focus on...
Battlefield 2042 open beta starts on October 8
Electronic Arts announced today that the Battlefield 2042 open beta will start on October 8 for all of the game’s platforms. The shooter launches...
Marvel’s Avengers is coming to Xbox Game Pass on September 30
Xbox is adding another game to its Game Pass platform: Marvel’s Avengers, along with all of its previously released content. The game will launch...
Unlock raises $4M for blockchain subscriptions for creators, devs, and online communities
Unlock has raised $4 million for blockchain subscriptions for creators, devs, and online communities. Like other blockchain companies, Unlock uses nonfungible tokens (NFTs) to...
Together Labs teams up with Immutable X to grease NFT transactions
Together Labs has teamed up with Immutable X to enable nonfungible token (NFT) transactions in its social avatar and commerce platform IMVU. The Redwood...
Animoca Brands and Blowfish Studios unveil Phantom Galaxies sci-fi NFT game
Animoca Brands and Blowfish Studios today announced Phantom Galaxies, an open-world sci-fi action role-playing game that monetizes through nonfungible tokens (NFTs). The mecha space...
Xbox is lowering the price of Game Pass in Chile, Hong Kong, and Israel
Microsoft is dropping the price of Game Pass — but only in certain territories. The company is responding to market conditions in Chile, Hong...