Nintendo partners with Universal for theme-park attractions

Nintendo Land is really happening … sort of.

The game publisher announced today that it is partnering with Universal Parks & Resorts to “bring the world of Nintendo to life at Universal theme parks.” This will see Universal using popular characters like Mario and Donkey Kong to create unique experiences. This is the result of Nintendo chief executive officer Satoru Iwata’s plans to get more aggressive with using the company’s properties to generate revenue.