Niko Partners says China's game market will hit $55 billion in 2025.
Niko Partners says China's game market will hit $55 billion in 2025.
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Niko Partners: China’s game market will hit $55B and 781M gamers by 2025

China’s game market will reach $55 billion and 781 million gamers by 2025, according to two new reports by market researcher Niko Partners.

Niko Partners said the reports showed that mobile is by far the bright spot over PC gaming. China’s domestic mobile game revenue was $29.2 billion in 2020, up 30.9% from a year earlier. This is the highest annual growth rate for China’s domestic mobile game revenue since 2017.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.