NewTek wants game broadcasters to adopt its video-over-ethernet tech

The audience on the livestreaming site Twitch have countless content creators to choose from these days, and that has created an arms race between channels all trying to boost their production quality to capture more viewers than anyone else. Now, video software firm NewTek is targeting those livestreamers with its NDI technology. That’s a new video signal that broadcasts from one computer to another over a local network.

NDI is something that Twitch already uses for its own in-house productions. It enables that company’s on-screen personalities to play games in one room while the producers edit the live feed in another room without having to run any extra cables beyond the existing Cat6 Ethernet in the walls.