NASCAR revs up esports efforts with Gen.G Rocket League collab

NASCAR is partnering with Gen.G Mobil 1 Racing to build more bridges between gaming and motorsports. To kick off this partnership, Gen.G and NASCAR will host a watch party, dubbed The Pit Stop, on July 8 to coincide with the Rocket League Championship Series (RLCS) Boston Major.

Fans can join Gen.G and NASCAR at WBUR CitySpace from Noon-5 pm ET refuel and recharge while watching the RLCS action. Gen.G Mobil 1 Racing’s RLCS team and signed creators — Demar “Dazerin” Williams, MJ “Widow” Austyn and Nathan “Stanz” Stanz — will make appearances. Additionally, attendees have the chance to win limited giveaway items.