My.Games AdsAdvisor is for mobile game studios. Source: My.Games
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My.Games’ AdsAdvisor unveils business modeling tool for mobile game studios

AdsAdvisor, a marketing platform powered by game publisher My.Games, has launched Business Modeling – a scenario-based financial planning tool designed to help mobile game studios.

The aim is to help companies with forecast revenue, manage costs, and align cross-functional teams on business targets.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.