Mobile takes a bigger share of social casino games in the first quarter

Social casino games have become a multibillion-dollar worldwide market, and now mobile is becoming a bigger share of the revenues, according to a report on first-quarter revenues by market analyst firm Eilers Research.

Mobile now accounts for 46 percent of all social casino game revenues worldwide. In the first quarter, mobile grew 13.8 percent from the previous quarter, while Facebook desktop social casino game revenues were down 0.8 percent. Mobile is expected to become the majority in the next quarter or so. That marks a shift that’s consistent across the board with many digital game categories.

This bodes well for companies that have taken the leading mobile market share. Caesars Interactive Entertainment, publisher of Slotomania and Bingo Blitz, has top games on both Facebook and mobile. It widened its lead as the sector’s top company in the first quarter, growing its market share to 17.8 percent, up 15.7 percent from the previous quarter. Caesars acquired Pacific Interactive in mid-February, further boosting its share in the category.

IGT’s Double Down Casino is No. 2 with 11.2 percent market share, up 1.6 percent from the previous quarter. Zynga is No. 3 with 8.8 percent share, down 2.8 percent in the quarter. The one-time social-gaming king is about to launch its new version of Zynga Poker on mobile in a bid to regain lost share. GSN, which acquired Bash Gaming, is now No. 4 with 8 percent, and Big Fish Games is No. 5 with 5.1 percent share.

Eilers predicts that the social casino game market will grow 31 percent in 2014 to $2.6 billion. The research firm noticed a steady increase in revenues in Asia among companies like Tencent, Aruze, Sammy Networks, Asobsim, and Mobage. In the first quarter, total revenue was $590 million, up 5.5 percent from the previous quarter.

Zynga, which reports quarterly earnings on April 23, saw its share shrink as it saw a revenue decline on Facebook with its Texas Hold’Em Poker title, but it saw some gains from Hit it Rich! Casino Slots and Zynga Poker on mobile.

Top 10 social casino publishers in Q1 2014
Top 10 social casino publishers in Q1 2014.

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat at VentureBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.