Jeff Drobick (left) is taking over as CEO of Tapjoy from Steve Wadsworth (right).
Jeff Drobick (left) is taking over as CEO of Tapjoy from Steve Wadsworth (right).
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Mobile ad and app monetization company Tapjoy names Jeff Drobick as CEO

  • Posted byby Dean Takahashi
  • Updated
  • 3 min

Mobile ad and app monetization company Tapjoy announced that Jeff Drobick will take over as president and CEO, succeeding former Disney executive Steve Wadsworth, who ran things for seven years.

Wadsworth will become chair of San Francisco-based Tapjoy’s board. Drobick has served as chief product officer (CPO) of Tapjoy since 2013, driving the company’s overall product vision and strategy while overseeing its product management, design, engineering, devops, and data science teams. He takes over a company with 250 employees and a reach that connects 800 million monthly active users to ads.

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Written by

Dean Takahashi

Dean Takahashi is editorial director for GamesBeat. He has been a tech journalist since 1988, and he has covered games as a beat since 1996. He was lead writer for GamesBeat at VentureBeat from 2008 to April 2025. Prior to that, he wrote for the San Jose Mercury News, the Red Herring, the Wall Street Journal, the Los Angeles Times, and the Dallas Times-Herald. He is the author of two books, "Opening the Xbox" and "The Xbox 360 Uncloaked." He organizes the annual GamesBeat Next, GamesBeat Summit and GamesBeat Insider Series: Hollywood and Games conferences and is a frequent speaker at gaming and tech events. He lives in the San Francisco Bay Area.