Mobile research firm Tapjoy have released a new report that gives insight into how millennials game. According to their findings, that generation is one of the biggest consumers of mobile games, and they play on mobile more than on any other platform.
The report is part of a series called the Modern Mobile Gamer. Tapjoy has released several versions of this report, focused on parents and Gen Z. The latest report is focused on gamers born between the years 1981 and 1996. According to the report, 82% of millennials game on their smartphones, as opposed to 37% gaming on consoles and handhelds and 27% gaming on PC — which is very close to the gaming habits of Gen Z, in fact.
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